The Jessica Burgio Show

The Framework for Successful Podcast Branding

Miss Izzy is back to dive into the topic of breaking into the podcasting space and creating your own identify within it. Izzy provides valuable insights on the framework she uses when helping people with podcast branding. Together, we discuss the importance of having an extension of your business and we're covering our best tips!

We're breaking down how to choose the right cover for your podcast, how to elevate your brand, and stand out among the masses. Making it easy for people to contact you and engage with your brand will give you a major advantage over the competition. The importance of consistency in maintaining a strong, recognizable brand that resonates with your audience cannot be overstated.

Join Izzy and I as we dive into these insightful topics and share our expertise on breaking away from the script and pursuing a life by choice.

 

* Check out Izzy's website for more information and resources https://izzywaite.com/

* To check out Izzy's Free Branding Guide click on the link https://izzywaite.com/free-branding-starter-guide

* Connect with Izzy on IG: @izzywaitedesign

 

Connect with me on IG: @jessicaburgio

 

Purchase a copy of my book Come As You Are: The Art of Unbecoming Who They Told You To Be - https://a.co/d/6LSJIjK

 

Join the Beauty Insiders Membership: https://www.jessicaburgio.com/membership

 

Apply for 1:1 Coaching with Jess: https://docs.google.com/forms/d/e/1FAIpQLSdqLt5lm9LInX1P97vOAhQhGPpLLSqL8GOJkIKbJG-PkNMd5Q/viewform

 

Book a 1:1 Strategy Session with Jess: https://calendly.com/beautyinspiresbeauty/1-1-coaching-session?

Why You Should Start Your Own Damn Podcast

You are fully capable of creating your own damn podcast! I'm here to share my podcasting journey and the reasons why you should start your own podcast too. I originally had some fears, as I am sure some of you do, but ultimately I saw the benefits of starting a podcast and it has been fantastic.

 

The benefits of hosting a podcast are plenty, but primarily, it allows you to be the most authentic version of yourself. It creates an additional space online that allows people to find you and get to know you. Not only that, but it helps you build credibility and may even help expand your network. Last but certainly not least, it's fun and creative!

 

Don't let your fears hold you back, deep down you know you can do it! Take the leap and create your own podcast. Visit my website to get the full course on how to create your own podcast!

 

Connect with me on IG: @jessicaburgio

 

Purchase a copy of my book Come As You Are: The Art of Unbecoming Who They Told You To Be - https://a.co/d/6LSJIjK

 

Join the Beauty Insiders Membership: https://www.jessicaburgio.com/membership

 

Apply for 1:1 Coaching with Jess: https://docs.google.com/forms/d/e/1FAIpQLSdqLt5lm9LInX1P97vOAhQhGPpLLSqL8GOJkIKbJG-PkNMd5Q/viewform

 

Book a 1:1 Strategy Session with Jess: https://calendly.com/beautyinspiresbeauty/1-1-coaching-session?

THE 3-step-tip to creating endless podcast (or any) content with Cyd Rechtin

Do you struggle with writer's block and finding new content ideas? Are you tired of repetitive and unoriginal content? These are common challenges faced by marketers and content creators. Myself included!! And if you are on social, you are a creator! Which is why I had to bring my uber talented content creating queen Cyd back on the show!!

Cyd Rechtin joins the show again to offer a solution with her innovative approach to effortless content creation. (You are welllcomeeee) Her methodology provides high-level guidelines for generating multiple pieces of content centered around a single topic. This strategy mathematically increases your content creation options and unlocks your creative potential. Wahooooooo.

Say goodbye to content creation struggles and hello to effortless, fresh, and engaging content with Cyd Rechtin's unique approach. (Again, you are very welcome) I mean you didn't think I figured it all out myself did you???

This is why I LOVE podcasting!! To have the ability to help you get shit done..to get the help WE need to do the things!!!

 

Connect with Cyd on IG: @cyd.rechtin

Connect with Cyd Online: https://www.thecreatorsattache.com/

Get the Effortless Content Creation guide: https://www.thecreatorsattache.com/effortless-content-creation 

 

Connect with me on IG: @jessicaburgio

 

Purchase a copy of my book Come As You Are: The Art of Unbecoming Who They Told You To Be - https://a.co/d/6LSJIjK

 

Join the Beauty Insiders Membership: https://www.jessicaburgio.com/membership

 

Apply for 1:1 Coaching with Jess: https://docs.google.com/forms/d/e/1FAIpQLSdqLt5lm9LInX1P97vOAhQhGPpLLSqL8GOJkIKbJG-PkNMd5Q/viewform

 

Book a 1:1 Strategy Session with Jess: https://calendly.com/beautyinspiresbeauty/1-1-coaching-session?

Realistic goals for creating a top 10% podcast with Cyd Rechtin

Cyd Rechtin is the founder of The Creators Attaché, specializing in podcast production and fractional COO and CMO work. She is an expert in podcasting and provides guidance to help podcasters reach their full potential. With years of experience and a wealth of knowledge about the podcasting industry, Cyd has significant insight and wisdom to help others succeed in their podcasting journey.

 

Cyd shares her expertise behind what it takes to become a top 10% podcaster. She explains why podcasting is the fastest-growing digital marketing platform and how to create high-quality content that sets your podcast apart from the rest. Cyd will also discuss tips on how to stay consistent and engaged with your audience. Whether you're just starting out in podcasting or looking to take your podcast to the next level, this episode is a must-listen for anyone looking to succeed in the world of podcasting.

 

Connect with Cyd on IG: @cyd.rechtin

Connect with Cyd Online: https://www.thecreatorsattache.com/

 

Connect with me on IG: @jessicaburgio

 

Purchase a copy of my book Come As You Are: The Art of Unbecoming Who They Told You To Be - https://a.co/d/6LSJIjK

 

Join the Beauty Insiders Membership: https://www.jessicaburgio.com/membership

 

Apply for 1:1 Coaching with Jess: https://docs.google.com/forms/d/e/1FAIpQLSdqLt5lm9LInX1P97vOAhQhGPpLLSqL8GOJkIKbJG-PkNMd5Q/viewform

 

Book a 1:1 Strategy Session with Jess: https://calendly.com/beautyinspiresbeauty/1-1-coaching-session?

Are You Getting In Your Own Way?

Are you living a life pursuing the things you actually want or the things you think you should want? Are you going through the motions of life, really unclear and unfulfilled? You're getting in your own way!

First of all, I want you to know that I don't have it all figured out either, but I do know that when you break away from the script and pursue a life driven by choice, you can truly grow and flourish.

It's scary to step into the unknown but don't let this fear hold you back! You need to get clear on what you truly want and get out of your own damn way. The thoughts, narratives, and past situations you're clinging to aren't serving you anymore. Stop letting yourself believe that you can't because of XYZ, fill in the blank; you CAN.

Connect with me on IG: @jessicaburgio

Purchase a copy of my book Come As You Are: The Art of Unbecoming Who They Told You To Be - https://a.co/d/6LSJIjK

Join the Beauty Insiders Membership: https://www.jessicaburgio.com/membership

Apply for 1:1 Coaching with Jess: https://docs.google.com/forms/d/e/1FAIpQLSdqLt5lm9LInX1P97vOAhQhGPpLLSqL8GOJkIKbJG-PkNMd5Q/viewform

Book a 1:1 Strategy Session with Jess: https://calendly.com/beautyinspiresbeauty/1-1-coaching-session?

Creating Deep and Meaningful Relationships with my BFF Vanessa

Vanessa is my best friend and will be a recurring co-host on Unscripted! Our relationship started at a Lori Harder event and our friendship blossomed around her book "A Tribe Called Bliss". This was foundational to creating a deep, meaningful friendship.

Establishing deep, meaningful relationships is important in order to fill your soul. This is not to say that you cannot have friendships that don't fit in this box, however, it's important to know what you are getting out of each friendship and approach them with the appropriate expectations.

Because this is so foundational in both Vanessa's and I's life, we are discussing a few of the methods that we used to overcome past challenges and traumas in order to help us become more present in our current situations. Gaining clarity in life is something that is important to both of us and we believe it is important to do the inner work so that you can show up as your best self in relationships with others.

I am affirmations discussed:

• I am surrendering

• I handle challenges with ease and grace

• I am at peace

• I am relaxed

• I am joyful

• I am happy

• I am playful

 

EFT Tapping Information: https://www.tappingsolutionfoundation.org/

Connect with Vanessa on IG: @mrs.vanessa_sottile

Connect with me on IG: @jessicaburgio

Purchase a copy of my book Come As You Are: The Art of Unbecoming Who They Told You To Be - https://a.co/d/6LSJIjK

Join the Beauty Insiders Membership: https://www.jessicaburgio.com/membership

Apply for 1:1 Coaching with Jess: https://docs.google.com/forms/d/e/1FAIpQLSdqLt5lm9LInX1P97vOAhQhGPpLLSqL8GOJkIKbJG-PkNMd5Q/viewform

Book a 1:1 Strategy Session with Jess: https://calendly.com/beautyinspiresbeauty/1-1-coaching-session?

Why Using Your Voice is the Secret to Becoming You

In our world today, comparison runs rampant. You know it and I know it because we all experience it! Fortunately, we were all born confident, not comparing. It's so important to use your unique voice to share the things that are important to you because nobody can tell your story as you do and nobody has your exact approach to the things you're so passionate about!

I'm sharing four reasons why you should be proud of yourself, your individuality, and find joy in who you are. Comparison is the thief of joy but by shifting our focus to ourselves, we can reclaim our sense of inner happiness. Instead of constantly comparing yourself to others, take time to focus on your own joy.

 

Connect with me on IG: @jessicaburgio

Purchase a copy of my book Come As You Are: The Art of Unbecoming Who They Told You To Be - https://a.co/d/6LSJIjK

Join the Beauty Insiders Membership: https://www.jessicaburgio.com/membership

Apply for 1:1 Coaching with Jess: https://docs.google.com/forms/d/e/1FAIpQLSdqLt5lm9LInX1P97vOAhQhGPpLLSqL8GOJkIKbJG-PkNMd5Q/viewform

Book a 1:1 Strategy Session with Jess: https://calendly.com/beautyinspiresbeauty/1-1-coaching-session?

Why You Need To Build Your Personal Brand with Izzy Waite

Welcome back, Beauty Insiders! 

Today my guest on the show is the lovely Izzy Waite!

Izzy is a passionate branding and website graphic designer! After realizing the 9-5 world wasn’t where she thrived, she felt pulled elsewhere creatively and is now the founder of her company Izzy Waite Design! Her mission is to amplify the voices of values-based entrepreneurs and create positive impact through creative design! 

Get ready for this awesome episode today where we chat about:

• Why a website above other platforms is great for your business
• Is it worth hiring someone to do it for you
• Valuing designers who get to know you personally before creating 
• The confidence that comes when you brand yourself professionally

I hope this episode empowers you to begin to integrate these tips into your business, because I know how much it pays off! I would love to hear from you over in my DM’s if this is something you're currently thinking about! Let’s chat! 

Lastly, here’s a quick reminder about my upcoming “Start your damn Podcast Course” that is very close to launching! If you’re ready to FINALLY launch your show this year get your butt on the waitlist for the first round, send me a DM or text the word ‘Podcast’ to 619-332-3045

Why Asking For Help in Your Business Can Be Your Biggest Flex With Kristina Bartold

Hey there, Beauty Insiders! 

On the podcast today we welcome one of my dear friends, Kristina Bartold! 

Kristina is the CEO of The Social Snippet, a social media consultancy where they work with small businesses and entrepreneurs to build their communities online and make an impact! Kristina is amazing at encouraging, supporting and strengthening her clients with leadership, kindness and the tools they need to succeed!

I’m so excited to jump into this episode with you guys, where we chat all things wisdom and insight into social media for your business and cover:

• growth through nurturing and connecting with your existing community 
• the investment of outsourcing tasks to benefit your business long term
• gaining new perspectives from outside experts
• surrounding yourself with clients who will be happy for you

This is your reminder to be bold and don’t be afraid to ask for help! 

You can find Kristina and The Social Snippet at @kristina.bartold and @thesocialsnippet! You can also check out her podcast Build Your Digital Community here!

We would love you to tag us on socials if this episode resonated with you! Let’s expand this awesome community! 

Letting Go To Live Now With Abby O’Sullivan

Happy Friday, Beauty Insiders! 

Today we invite guest Abby O'Sullivan to the show!

Abby is a long time esthetician and lash artist turned health and wellness coach! She not only helps coach women all over the beauty industry, but guides them to becoming their own self care CEO’s!  She is all about avoiding burnout and thriving in life and business with self-care routines that elevate energy, consistency and well-being- minus the guilt!

Join us as we dive into a fun conversation about Abby’s journey from the beauty industry to coaching, and in the rest of the podcast as we we talk about:

• When to walk away from something that is not serving you anymore  
• Turning past experiences into valuable lessons 
• What dedicating time for self care can really do for you 
• Truly committing and going all in on your goals

You can find Abby on instagram at @coachabbyo, her wellness collective at @beautyprowellnessco and her podcast “Crushing with Abby O” here!

Remember whatever space you are in right now, you are not alone and there is so much to discover!

Thanks for listening to this one! If you loved the episode, give it a share and reach out in my DM’s! Can’t wait to hear from you!

Also excited to announce that my upcoming Podcast Course is very close to launching soon! If starting a podcast has always been on your heart, we work through this 4 week course with fabulous content, week by week calls and amazing guidance every step of the way! If you're interested in getting on the waitlist for the first round, send me a DM or text the word ‘Podcast’ to 619-332-304!